How adults learn

As adults we need to keep learning, sharpening our saw. Not only to stay competitive, in the market but also for health reasons.

Here is an infographics giving some insights on how adults learn.

elearning-for-adults

Now, do I need to tell you Curious Mondo offers the best e-learning platform for adults?
Don’t forget to check our upcoming classes that you can watch for free and our on-demand courses.

Online Videos Bring More Business

Is online video consumption really growing?

Do people really have time to watch videos online?

Should I use videos to market my business?

Here are a few points brought by Robert Kyncl, the Chief Business Officer at YouTube at CES 2016:

Right now, watching video—whether on TV or online—is the single most important media activity for people.

75 percent of all video will come over the internet by 2020.

More than five hours a day are spent watching video, and those hours fuel a $200 Billion economy, with the majority of that money coming from Pay TV subscriptions.

Only 2 other things people spend more time than watching videos: Sleeping and working.

New research conducted with Nielsen shows that the time 18 to 34 year old spent on TV fell nine percent last year. Meanwhile, this same audience spent 48% more time on YouTube, with mobile viewing making up the largest source of growth.

And on YouTube, the average time people spend watching video on their mobile device is forty minutes, a gain of 50 percent year-on-year.

This is just a tiny slice of what is happening out there related to videos. There is also streaming videos from the couch. Consumers spent 42.5 billion hours streaming on Netflix during 2015, up from 29.1 billion hours in 2014. They spent 12 billion hours streaming in the last quarter alone, up from 8 billion a year ago.

Roku, a streaming solution for content creators and info marketers has now 8% of the market in the US and it is present in several countries.

Video is by far one of the best opportunities for business owners, content creators and info-marketers.

By creating a simple video and adding it to your home page 3 things will happen:

1. Conversion on your website tends to increase by 35%.

2. The video will show on YouTube when people are searching for a solution to a problem.

3. The same video will most likely also appear on Google in higher places than your website, generating leads and traffic. The same video… one effort, multiple results.

Consider that this video will also inform and educate your prospects and buyers.

Creating a video can be as simple as getting your cel phone out of your pocket, you just need to make sure that the video will bring results.

Why are we talking about videos? To bring home the fact that learning with videos and live streaming is the way to go.

Online videos

Online videos

Millennials Don’t Watch Live TV

When behavior changes the only option for the market and business owners is to adapt. There is no coming back. Our behavior in the way we consumer information, media and knowledge is changing despite our age.

Millennials are driving this change and here are some facts:

Advertisers looking to target Millennials – and that includes just about everyone these days – take note: Live TV is not the place to find them.

Anecdotally, this has long appeared to be true. Ratings for the adults 18-34 demo have been on the decline for some time, and a quick look around a college campus tells you that young people these days are glued to their mobile screens.

A new report confirms this digital tipping point. Millennials spend more time with digital now than they do watching live TV, according to a cross-platform study by comScore.

But what’s perhaps just as interesting is that not only have Millennials transitioned fully to digital, but the older Generation X is poised to join them.

“There’s a clear trend showing that as demographic segments get younger, those consumers are more likely to spend time on their mobile device and less likely to spend time watching live TV,” notes the report.

“It’s possible that digital share of time spent among 35-54 year-olds might also soon surpass live TV.”

The study finds that among total digital and TV time, Millennials devote 40 percent of their time to mobile and 14 percent to desktop web usage.

millennials-viewingtv

That leaves just under 50 percent for live TV, and it’s a number comScore anticipates will fall quickly, based on its crossplatform measurement for fourth quarter of last year.

Interestingly, 35-54s weren’t too far behind in digital usage. Though they tend more toward desktop (21 percent) than Millennials, they total 43 percent of time with digital and 57 percent with live TV.

That’s in contrast to Boomers over 55, who spend 70 percent of time with live TV.

Overall, the generations do share one thing in common – an increasing dependence on smartphones. Usage is up 78 percent since 2013.

We at Curious Mondo pay a lot of attention to this type of information. That is why our courses can be watched from any platform.

millennials watching tv

millennials watching tv

Do you think e-learning works?

Do you think e-learning works?

Take a look at the top 8 e-learning trends.

Note that e-leaning becomes less of a school model to a mentoring model where mentors share experiences and resources while facilitating the learning process

e-learning trends

Training Millenials

A study conducted by Price water house Coopers revealed that by 2020, millennials will form 50% of the world’s manpower. They behave in a different way than Baby boomers for example and want to learn in a different way as well.

Being able to interact, learn anywhere, have extremely updated information and find mentors rather than teachers are a few points important to them.

training millennials

Of course, here at Curious Mondo they find all that!!!!!

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