E-learning
Let’s take a look how our brain processes information and how we learn:
- Our brains do not have the capacity to multitask. For years, multitasking has been considered an all-important skill.
However, research has found that our brains don’t actually have the power to multitask.
According to a 2009 study that was conducted in Paris, the participants’ brains actually worked at half capacity when they were asked to multitask.
In essence, one hemisphere concentrated on one task, while the other focused on completing the secondary task.
As such, it typically takes the brain twice as long to complete an assignment or task, and your error rate goes up by about 50%. This is because we aren’t “multitasking” at all, but “context switching”.
- Multimedia tools improve our brain’s memory power.
It’s been proven through multiple research studies and surveys that multimedia in eLearning, such as images and video, not only engage the learners but also help them to actually remember what they’ve learned.
Research cited in a report by Michelle Chau cites a number of examples of how interactive learning tools, such as ebooks, lead to improved knowledge retention. According to research, students who used ebooks that contained sound effects, music, audio narration, and images were able to retain and recite more information than those who were simply given traditional textbooks.
Utilizing these ebooks also led to group collaboration and peer interaction, as the students did not have to sit quietly on their own and privately read the text.
- Our brains work best at certain times of the day.
Giving learners the ability to learn anytime, anywhere with eLearning courses has its own unique set of advantages. One of the most significant advantages is the opportunity to tap into the power of our brains at times of peak efficiency, such as just after taking a nap or when first waking up in the morning.
A study conducted by German researchers found that quick naps could allow a learner’s brain to acquire and retain information more effectively.
During the study two groups of participants memorized cards that contained illustrations. Then, they asked the first group to take a nap, and the second to remain awake during a 40 minute break.After the 40 minutes had passed, they had the participants memorize another set of illustrated cards. Those who took a nap during the break remembered roughly 85% of the images and patterns, while those who stayed awake only recalled 60%. It is believed that napping allows information to be moved to the brain’s long-term memory storage centers, leading to improved data retention.
- Game play helps to exercise (and motivate) our mental muscles.
Believe it or not, playing games is actually good for your brain. Not only does it help to engage learners in the eLearning process itself, but it also serves to remedy the boredom that so often leads to unsuccessful learning experiences. A report that was released by Leicha Bragg of Deakin University details a study that was conducted in three different schools, which involved 240 students.
According to the research, students were more motivated to learn mathematics when the information was presented in a gaming format. Even their attitude toward the subject changed, as did their confidence regarding the various concepts involved. The students were also more motivated to learn the information, which improved their overall success and alleviated the boredom that is often associated with repetition (especially relating to problem solving).
- Our brain prefers images over text.
Adding visual elements to eLearning courses enhances knowledge retention. According to neuroscience research that is referenced in John Medina’s book “Brain Rules”, participants in studies only remember about 10% of information presented orally when they are tested 72 hours after instruction. However, that number jumps by about 65% when an image is added to the learning process. The basis of this idea lies in the “Pictorial Superiority Effect”, which suggests that visual input is more likely to be recognized and remembered.
Source: Elearningindustry.com
E-learning
There are many ways people learn. That is also true when it comes to online training.
Here is an infographic comparing learning to water. Very cool!
E-learning
As adults we need to keep learning, sharpening our saw. Not only to stay competitive, in the market but also for health reasons.
Here is an infographics giving some insights on how adults learn.
Now, do I need to tell you Curious Mondo offers the best e-learning platform for adults?
Don’t forget to check our upcoming classes that you can watch for free and our on-demand courses.
E-learning
Is online video consumption really growing?
Do people really have time to watch videos online?
Should I use videos to market my business?
Here are a few points brought by Robert Kyncl, the Chief Business Officer at YouTube at CES 2016:
Right now, watching video—whether on TV or online—is the single most important media activity for people.
75 percent of all video will come over the internet by 2020.
More than five hours a day are spent watching video, and those hours fuel a $200 Billion economy, with the majority of that money coming from Pay TV subscriptions.
Only 2 other things people spend more time than watching videos: Sleeping and working.
New research conducted with Nielsen shows that the time 18 to 34 year old spent on TV fell nine percent last year. Meanwhile, this same audience spent 48% more time on YouTube, with mobile viewing making up the largest source of growth.
And on YouTube, the average time people spend watching video on their mobile device is forty minutes, a gain of 50 percent year-on-year.
This is just a tiny slice of what is happening out there related to videos. There is also streaming videos from the couch. Consumers spent 42.5 billion hours streaming on Netflix during 2015, up from 29.1 billion hours in 2014. They spent 12 billion hours streaming in the last quarter alone, up from 8 billion a year ago.
Roku, a streaming solution for content creators and info marketers has now 8% of the market in the US and it is present in several countries.
Video is by far one of the best opportunities for business owners, content creators and info-marketers.
By creating a simple video and adding it to your home page 3 things will happen:
1. Conversion on your website tends to increase by 35%.
2. The video will show on YouTube when people are searching for a solution to a problem.
3. The same video will most likely also appear on Google in higher places than your website, generating leads and traffic. The same video… one effort, multiple results.
Consider that this video will also inform and educate your prospects and buyers.
Creating a video can be as simple as getting your cel phone out of your pocket, you just need to make sure that the video will bring results.
Why are we talking about videos? To bring home the fact that learning with videos and live streaming is the way to go.
Online videos
E-learning
When behavior changes the only option for the market and business owners is to adapt. There is no coming back. Our behavior in the way we consumer information, media and knowledge is changing despite our age.
Millennials are driving this change and here are some facts:
Advertisers looking to target Millennials – and that includes just about everyone these days – take note: Live TV is not the place to find them.
Anecdotally, this has long appeared to be true. Ratings for the adults 18-34 demo have been on the decline for some time, and a quick look around a college campus tells you that young people these days are glued to their mobile screens.
A new report confirms this digital tipping point. Millennials spend more time with digital now than they do watching live TV, according to a cross-platform study by comScore.
But what’s perhaps just as interesting is that not only have Millennials transitioned fully to digital, but the older Generation X is poised to join them.
“There’s a clear trend showing that as demographic segments get younger, those consumers are more likely to spend time on their mobile device and less likely to spend time watching live TV,” notes the report.
“It’s possible that digital share of time spent among 35-54 year-olds might also soon surpass live TV.”
The study finds that among total digital and TV time, Millennials devote 40 percent of their time to mobile and 14 percent to desktop web usage.
That leaves just under 50 percent for live TV, and it’s a number comScore anticipates will fall quickly, based on its crossplatform measurement for fourth quarter of last year.
Interestingly, 35-54s weren’t too far behind in digital usage. Though they tend more toward desktop (21 percent) than Millennials, they total 43 percent of time with digital and 57 percent with live TV.
That’s in contrast to Boomers over 55, who spend 70 percent of time with live TV.
Overall, the generations do share one thing in common – an increasing dependence on smartphones. Usage is up 78 percent since 2013.
We at Curious Mondo pay a lot of attention to this type of information. That is why our courses can be watched from any platform.
millennials watching tv
E-learning
Do you think e-learning works?
Take a look at the top 8 e-learning trends.
Note that e-leaning becomes less of a school model to a mentoring model where mentors share experiences and resources while facilitating the learning process
