This course is a Fast Track Course. You can purchase it a la carte, or you can join the Mondo Club and get it for free!

How to Build a Profitable Photography Business on a Budget

with Heidi Maddern & Ben Helstad

On-Demand Access


  • 10+ Video lessons in HD
  • Exclusive bonus content
  • Proven effective learning method
  • Over 10 hours of in-depth instructions
  • Lifetime access, anywhere, anytime
  • Available on desktop, mobile and tablet
  • 100% satisfaction guarantee

What you will learn:

Starting a photography business
Class 1:
  • Introduction
  • Outline
  • The basics of what you need
  • Cameras in depth
  • Type of photography: weddings, story shoots, glamour, studio, etc.
Class 2:
  • Lighting
  • Composition
  • Rule of thirds
Class 3:
  • Applications, dealing with less than perfect light
Structure of a Photo Business
Class 4:
  • Creating your home studio
  • Polyboards
  • Types of backgrounds
  • Paint
  • Color choices
  • Glossy vs matte
  • reflections from paint
Class 5:
  • Types of paint,
  • White balance
  • Color & light
  • How weird stuff can work
  • Balancing your photograph
Class 6
  • Post-processing: Lightroom
Money in a photography business
Class 7:
  • The process
  • How images are delivered
  • CD vs. print
  • Print sizes
  • Print types, etc.
Class 8:
  • Marketing!
  • Networking
  • Follow-up
  • Notes of joy
  • Co-marketing partners
  • Charity auctions, etc.
  • Client selection & process
Class 9:
  • Pricing
  • Mindset, emotional connection
  • How to price, what to consider into your pricing
  • Average sale per shoot, how many sales per year, etc.
How to Build a Profitable Photography Business: A Workbook

Other online courses on Photography:

Wildlife Photography Course with Rob Daugherty

About the course

Starting a photography business can seem overwhelming and expensive, leaving would-be entrepreneurs confused. This course will take you step-by-step on how to get your business up and running as creatively and efficiently as possible.

Open Facebook Group to students of this course:

Business | Curious Mondo: How to Build a Profitable Photography Business on a Budget

Time table:
9 hours

Basic / Intermediate / Advanced

Target market:
People interested in starting a photography business

Main objective:
Start a photography business


About the instructor

Heidi Maddern & Ben Helstad

Heidi Maddern & Ben Helstad are a husband/wife photography team.

My name is Heidi Maddern and I'm a story photographer!

I believe in capturing authenticity over generating perfectly posed moments.

I capture what makes you fall in love with your little ones every day . . . the story behind the smiles and the goofy looks, the story of WHY they love exploring and hunting for exploding dragon gems so. darn. much.

I capture endless imagination, helping your family always remember these short magical years of childhood.

During a shoot, I never tell kids to "smile". (I mean c'mon, does your kid REALLY wear that forced smile on a daily basis?) Instead, they're probably running around, making faces while they try to get little sister to understand why spiderman is SO EPIC!)

I call my shoots "discovery days" since I'm running around exploring life with your kiddo, I usually drag mom and dad in on the fun and it turns into a play date for the WHOLE family.

My name is Ben Helstad, and I help create the stories your children will play in.

I live in my imagination. I've been known to spontaneously act out something goofy and ridiculous, usually the result of a story I've been building up in my head over the last several days.

My craft and role in the company is storyboarding out the stories and helping Heidi cement the idea she has for each shoot. I also run our marketing and design campaigns to help get our name out there.

Living in imagination is a wonderful privilege to have as an adult, and through our discovery days, I help both parents and children live in their imagination too, even if just for a little bit.

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1925 W Parkway Blvd
Salt Lake City, UT 84119

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